Lumiperi Blog
Guides on salon management, bookings and growth
13/07/2026 · 6 min read
Your Online Booking Page and Ranking on Google: Local SEO for Salons
How salons win the local Google race — Business Profile, reviews, on-page basics and a booking page that converts searches into appointments, GDPR included.
29/06/2026 · 6 min read
Building a Staff Commission Scheme: Models and Worked Examples
Commission models for salons compared — flat rate, tiered, salary-plus, chair rental — with worked examples, common pitfalls and how to switch schemes fairly.
15/06/2026 · 6 min read
Retail in Salons: Extra Revenue and Stock Management Tips
Retail can be a salon's highest-margin hour. How to sell without being salesy, choose a range, manage stock and stop quiet losses from expiry and shrinkage.
01/06/2026 · 5 min read
How SMS and WhatsApp Appointment Reminders Affect Salon Revenue
Why message reminders outperform email, when to send them, WhatsApp vs SMS costs, GDPR consent rules — and how reminders quietly protect salon revenue.
18/05/2026 · 6 min read
Pricing Strategies for Hair and Beauty Salons: Beyond Copying Competitors
How to price salon services with confidence — cost-based floors, value-based positioning, stylist tiers, and how to raise prices without losing clients.
04/05/2026 · 7 min read
Opening a Salon: Step-by-Step Checklist and the Cost Lines to Budget
From premises and licences to fit-out, stock and software — a step-by-step checklist for opening a salon, with the cost lines new owners most often forget.
20/04/2026 · 5 min read
Proven Ways to Reduce No-Shows at Your Salon
No-shows drain salon revenue quietly. Deposits, smart reminders, waitlists and fair policies — practical tactics that cut missed appointments without upsetting clients.
06/04/2026 · 6 min read
How to Choose Salon Booking Software: A Practical Buyer's Guide
What actually matters when choosing salon booking software — must-have features, pricing traps, data ownership and the questions to ask before you commit.